Shear Fluids

Industry
Energy Services
Platform
Website
Our Role
UI/UX Design & Development

Project Overview

Shear Fluids is a Canadian Drilling Fluids company that provides drilling fluids, including non-damaging drill-in, inhibit fluids for deep basin wells, brine fluids, and invert. Our project was to design and develop a corporate website to showcase their team and services.

Challenges

Our challenge was to modernize the Shear website and ensure all their products were easily accessible and understood. Expansion of new areas and services needed to be easily done without impacting other pages.

Design Goal

Solutions

We designed a responsive website with many interactive features on several pages. These interactions highlighted the Shear Fluid brand, services, and the benefits of working with Shear. By simplifying the navigation for services, we were able to give each product its due attention to detail. Each service page has room to grow new products, and pages can be added for new services down the line without affecting the others. Every service and product was given a link to easily get in touch with the company.

Process

  • Define personas and business focus
  • Define the sitemap and each page intent
  • Define user flows and clear call-to-actions
  • Create designs and development implementation

The Design

Process

Information architecture

The Design

Homepage

Team

Services

Operations

Contact Us

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Solutions

We designed a responsive website with many interactive features on several pages. These interactions highlighted the Shear Fluid brand, services, and the benefits of working with Shear. By simplifying the navigation for services, we were able to give each product its due attention to detail. Each service page has room to grow new products, and pages can be added for new services down the line without affecting the others. Every service and product was given a link to easily get in touch with the company.

Process

  • Define personas and business focus
  • Define the sitemap and each page intent
  • Define user flows and clear call-to-actions
  • Create designs and development implementation

The Design

Process

Information architecture

User Flows

The Design

Homepage

Team

Services

Operations

Contact Us

Ready to Slay Giants?
Start Your Sprint Today!